General Solicitation is broadly advertising or marketing a securities offering to the public (e.g., via websites, social media, events, or press) rather than limiting outreach to a pre-existing network. In private offerings, General Solicitation is permitted in certain exemptions (such as Rule 506(c)) if conditions are met, and General Solicitation choices affect verification, disclosure, and compliance processes.
Ryan RobertsStartup Lawyer
Ryan Roberts is a startup lawyer with more than two decades of experience advising on venture financings and M&A transactions totaling more than $1 billion. He is the author of the Amazon bestselling startup law book Acceleration.
